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Try to not fall into this scam, this already happened before.  
https://missing.horse/ This place is a scam
 
Edited by Zizzy to include a statement from the artist who created the campaign:  
https://twitter.com/ponybooru/status/1414371528620265472
 
Also to clear up that while Sam Hyde officially laughed at it, it wasn’t actually sponsored by Sam Hyde according to the creator.

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Luzion
Rampant Alicorn - The majestic steed of a blessed crusade
A toast - Incredibly based
Fried Chicken - Attended an april fools event
Donor | Lyra -
Squirrel of Legend - A squirrel that was there in a time of great need
Liberty Belle - Sings the song of the unchained

Senior Moderator
pingus
I’ve made contact with the ad campaign runner.
 
He is infact working with Sam Hyde but claims to have not made any money so far off the ad campaign.
 
I’ve given the mod team access to my DMs for verification, if they want to use them for anything
 
Edit: so I don’t misremember anything, here is a screenshot that has been cropped to respect privacy until I get permission from the staff or himself to release some screenshots
 
full
TheBridge
Boot badge - It's Bootiful
Fried Chicken - Attended an april fools event
Liberty Belle - Sings the song of the unchained

I know NOTHING
Honestly, not 100% on this being Sam Hyde, especially if what Luzon heard was true and this channel was behind it There is no obvious link to the Nickolas Cruiser channel but he claimed in the /mlp/ thread to be a fan since season 1 and this channel has a join date of 2011 with a couple of rather long fandom related playlist so it might fit. Don’t give him your money regardless.
 
@TheGamerPainter  
His is playing with a mutilayered meme nonsense. He is just sputtering out nonsense, if ya saw his video he claims that it saved his life from an alien abduction
 
Also, everyone note this  
I’m rich, smart, handsome, attractive, good looking, and awesome in just about every regard.
I, Nickolas Cruiser, can tell you with absolute certainty that I might be the greatest human being alive. Some call that narcissism, but we all see their jealousy. I’m an alpha chad with a huge member and I’m ready to lay down my rules. What I say goes. Got it, you stupid bimbo idiot moron?
LEGAL NOTE:
Nickolas Cruiser is a satirical character and is in no way a reflection of the actor who plays him, the people who participate in works containing him, or the people he interacts with. His concerning attitudes towards different groups and any claims he may make to enact violence upon them is done with the intention of making him appear as someone who says and does things in poor (or evil) taste. Any scenes that appear to put “Nick” or others in danger are meant to further the audience’s immersion.
I, the owner of this channel, do not encourage people to act like “Nick” in the real world EVER.
 
Though it is possible he might’ve been recruited by Sam Hyde. From viewing his channel, I think he is just a chases/tries to draw the attention of various fan groups to see where it goes; who is trying to make his own trolling/attention grabbing antics on his own with his own little character.
Azure Fang
Fried Chicken - Attended an april fools event
Liberty Belle - Sings the song of the unchained

Oh no, he's here?
Sam Hyde is back? Is he going to end up as our boogeyman in the same fashion as Uwe Boll or Jack Thompson were for video games?
Marker
Boot badge - It's Bootiful
Fried Chicken - Attended an April Fools event
Liberty Belle - Sings the song of the unchained

Misanthrope
@Luzion  
@Luzion  
I’m left with more questions…  
First of all, make money how? And what is AnonTheAnon’s relation to all this when the artist is tagged as “Badumsquish”?
Anonymous #3380
@Psy Key  
Nah, you are thinking of something else. It was a VN on Kickstarter, no product was ever released after the Dark Skyes Kickstarter was exposed.  
I’m actually starting to question whether this ad was actually advertising an MDE production - the video itself that was part of this scheme seems to be in a similar vein to previous MDE productions, but that might just be due to the creator being a fan of MDE. Same goes for putting the logo in there.  
Seems a bit strange that Sam Hyde would be putting a pony on a billboard for a video that is participating in the Mumkey Jones film festival.  
Either way, I don’t believe for a second that this costed 40k, but you still probably shouldn’t donate anything to a stunt this unfunny.
Psy Key
Fried Chicken - Attended an april fools event
Liberty Belle - Sings the song of the unchained

Cocky Scamp
I heard about this guy in passing years ago. Guess things haven’t changed.
 
I thought the person back then was talking about that other MLP dating site. That site, when I took a look at it, had SCAM written all over it. All of the dating sites that have you pay to send messages to other people are all scams. I’ve actually checked a few of them out, and all of them follow the same type of bullshit, with only a few unique deviations. The thing which all of them had in common, though, is that you had to pay to message other ‘users’, and you got message notifications to you like, 200x more if you had a subscription and cancelled it.
 
I guess this dude has upped his scamming attempts, in a way. I initially thought that this was just a spoof ad that someone put up to do a funny and donate to the site. I mean, I’m half-tempted to advertise Imbred’s absolute garbage music just to see how much we can laugh at him. It shows that Sam Hyde looked for something obscure that would relate directly with us. It shows he did his homework.