The TLC show My 600-lb Life, Season 7, Episode 1, “Octavia’s Story”, aired Jan 3rd,2019. When Octavia is moved from the hospital to an apartment, a Houston EMT is shown to be wearing a pink, My Little Pony backpack.
It’s not shown with the rest of things that are moved, so its very possible the bag is for the technician’s own equipment (sometimes they do have personal bags to hold certain items). I was surprised that, despite censoring other brand merchandise (like fast food chain items), this snuck past the post-production team or else was allowed to be shown.
The backpack can be found here on Amazon.
The scene in particular can be seen about 43 minutes into the episode. Btw, yes, I’ve sent the news and screencaps to EQD.