Quotes from Equestria Daily:  
“Another set of curious pony toys have been found over on Taobao. These guys appear to be using similar molds to the Aurora plushies, though as the finders on MLP Arena point out, they have fluttery butterfly wings. A sign of episodes to come, or simple knockoffs? Usually with Taobao, we see the prototypes finalized months after they first appear there. One thing to note: they all have the same mane style, so there is a good chance they are just throwing fabric together and selling bootlegs.
 
Thanks to DIPLOMANT for the heads up.”